Cross Internal Communication Services

Our services

consulting intenal communication
We analyze the situation. Recognize the needs. Seize opportunities. Create a map. Optimize resources. We push the limits of possibilities.
agency intenal communication
We design and execute content, campaigns and activations that generate a sense of belonging and mobilize teams.
agility change Management
Organizational design, conversations, trainings and agile methodologies to promote cultural and digital transformation.
Comunicación interna

What is Cross Communication?

We are much more than Internal Communication Consultants.

We know how to make changes happen because our service and our commitment are from beginning to end

Cross communication consists of systematically managing consistency between culture and communication.

Is to align both, internal and institutional communication, in order to build a unique and powerful identity that achieves great results.

It’s to have a strategy that generates positive transformations throughout the entire organization.

Comunicación interna
Our services

Consulting
Strategies and Tactics

We analyze the situation. We recognize what is needed. We seize opportunities. We create a map. We optimize resources. We push the limits of possibilities. We co-create and accompany the internal communication strategy and planning, focusing on the needs of the business, leadership and Internal Communication representatives.

consultoría de comunicación interna
AGILITY & CHANGE MANAGEMENT
Our services

Comunication Agency

agencia de comunicación interna

We design and produce content, campaigns and activations that generate a sense of belonging and mobilize teams and audiences.
We help develop strategic and systemic communication, nurturing culture and delivering powerful messages that transform behavior.

We design and produce content, campaigns and activations that generate a sense of belonging and mobilize teams and audiences.
We help develop strategic and systemic communication, nurturing culture and delivering powerful messages that transform behavior.

agencia de comunicación interna
Comunicación interna
Our services

Agility & Change Management

Organizational design, conversations, training and agile methodologies to enhance cultural and digital transformation.
We facilitate conversations and provide training because we believe in the value of getting together and learning together.

agencia de comunicación interna

Internal Communication Case Studies

We know how to make changes happen because our service and our commitment are from beginning to end.

Why is it important to have an
internal communication strategy?

Comunicación interna

Every organization, whether big or small, must have an internal communication strategy and a long-term plan because it helps generate employee engagement while boosting productivity and improving teamwork. Despite this, 60% of companies lack a communication strategy.*

The vital role of communication should not be underestimated!
Why? Because it:

  • Helps to transmit and consolidate the organizational culture.
  • Facilitates change and transformation processes.
  • Conveys the organization’s strategic objectives, achievements, and challenges.
  • Allows each member to express themselves.
  • Promotes participation at all levels.
  • Creates a climate of trust and commitment.
  • Improves external image and reputation.
  • Increases talent attraction and retention.

Internal communication is an indispensable strategic element so that all members of the organization can enjoy a shared vision.

*Study conducted by international insurance broker Arthur J. Gallagher & Co.

Why our clients trust us

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Valeria Abadi

ARCOR

Corporate Manager of Institutional Communication

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Soledad Veiga

ARCOS DORADOS

Head of Corporate Internal Communications

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Fernando Arango

McDONALD’S ARGENTINA

Manager of Corporate Communications

Top 3 most frequently asked questions about
internal communication

Comunicación interna

As one of the five axioms of the Theory of Human Communication developed by Austrian psychologist Paul Watzlawick states “it is impossible not to communicate.” Everything is communicated and everyone communicates within a company. Therefore, internal communication is concerned with managing the relationships between the different internal stakeholders and influencing the way they perceive the organization.

Today we will answer some of the questions that are often asked when talking about internal communication.

An internal communications assessment or audit may seem intimidating, but it is a great opportunity to learn what works and what can be improved. This information should be at the core of any program, campaign, or initiative that a company intends to launch.

“We strongly advise our clients to do one when they first hire us, before we begin doing any work. Moreover, ideally, one should be done every 2 or 3 years,” says Alberto Rafael, Managing Partner at Oxean.

The goal is to make employees feel like true insiders.
Not only do they need to know how their department has performed, but they also need to know how the company as a whole has performed and they need to understand how this will affect the company’s strategy in the future.

The best internal communication methods always involve the three C’s: be clear, concise, and compelling.

Employees need to feel that they are being heard. Often, internal communication is a one-way message like an email from the company’s CEO with instructions or a request for employees. However, for new ideas to gain acceptance and traction among employees, leadership needs to create opportunities for them to have their say.

An effective internal communication process is a conversation in which the organization asks employees for their feedback, takes their suggestions and constructive criticism into account, and then shows them how their input has influenced and shaped communications initiatives.