2022 is ending: a year of intense activity that marked the path towards new models and trends in Internal Communication in organizations.
We share different views from the oxeánico team, thinking about what will come in 2023.
A challenging context
2022 showed us something obvious: many things have changed for companies, brands, and organizations. Nothing will be the same anymore, and we must be up to the challenge of the times to come.
But this is the challenge we love to face, which allows us to become more creative and bring out the best we have as a team to respond to a challenging context.
Undoubtedly, this new reality brought decentralized Internal Communication, incorporating tools companies had to adopt, such as customized apps, internal social networks, electronic bulletin boards, and content adapted to these new formats.
The importance of the link
This year we re-connected again, even more strongly than before the pandemic, enjoying the face-to-face and interacting with virtuality that is here to stay.
A change in style
Another trend that continued – which we are sure will consolidate in 2023 – was an internal communication that increasingly reflects what is happening on social media.
Innovation in the people area
The new ways of working (home office, hybrid, etc.) were also accompanied by trends in people management.
Here, Oxean has started to offer a service that is a trend: Staff Augmentation, which is about attracting talent and managing resources, decentralizing the entire search, recruitment, and training process for special projects or people with specific profiles or communication.
Boosting internal talent
The interaction between the talents of the internal team is one of the factors that allow us to keep up to date and enhance the services we provide to each client, creating a workspace where each person can develop.